Kanye West has his very own brand called "Yeezy". In order to produce Yeezy clothing he partnered with Adidas. Kanye originally wanted to work with Nike in order to produce Yeezy clothing and footwear and actually released a few shoes with Nike only to end up splitting with them to go to Adidas. Now that Kanye and Yeezy are with Adidas they have produced a lot of popular and fashionable streetwear. One of the most popular shoes being the Yeezy 350 V2. These shoes caught traction after Yeezy released the first version of the 350 with massive success. While Yeezy brand is very expensive due to the hype around the brand, the quality is still definitely there. The shoes and clothing are very comfortable and justify the price well.

While the price is very high right now Kanye has shown interest in lowering the prices of his brand. Kanye said in an interview that he wanted to keep the popularity of Yeezy while making the cost cheaper and more widely accessible for people who were less fortunate. Since Adidas currently makes so few items at a time for Yeezy it is impossible for them to drop the price significantly without losing profit. Kanye seems set on lowering prices it's just up to Adidas to decide whether they can afford it or not.

If you would like to learn more about Yeezy Brand here is a link to some of the clothing and shoes